“Media products may or may not be healthy and truthful depending on the way they are created. Therefore, consumers must be aware of the media products they entertain.”
“For Antibacterial Protection”
“Lasts Even Longer”
“Lose 30 pounds in one week!”
“Boosts your Immune System”
“Makes you Smarter”
“Helps you Prevent Dementia”
“No Sugar Content”
How far do you agree on these advertisements? Because the truth is, these are all false, misleading, or unproven information that is used to the advantage of one’s business and sales.
Advertising is one of the media to attract consumers and to inform them regarding a product. There are multiple ways in which this can be done: visual, audio, audiovisual, etc. And in one way or another, it deceives people. With the upsurge of technological advancements, it is now a lot more difficult to identify which advertisement claims are true or not.
Advertisements are a powerful media. It is important that consumers are responsible enough to ponder on the products they will buy and use. At the same time, businesses must have the integrity. They should take consideration that their product’s quality and reliability is what truly matters.